Yips Drivers Of Globalisation

This article reports on a research study of how 18 worldwide businesses belonging to some of the largest American multinational companies responded in their strategies to industry globalization forces. The findings reveal some effective approaches, but at the same time show that most of these businesses lagged in their response. In particular, organizational, managerial and cultural barriers to implementation hampered efforts to change. This article develops a series of lessons on how multinational companies can improve their formulation and implementation of global strategy. © 1995 John Wiley & Sons, Inc.
Yip’s Globalization Drivers Globalization “Globalization refers to the development of global or worldwide business activities, competition and markets and the increasing global interdependence of national economies” – Stonehouse et all. 2004 Industry Top 5 seller concentratio n Carbonated Soft Drinks 70% 68% Computer Software 59% Computer Hardware 59% Aerospace/ Defense 55% Automobiles “World 3.0's remapping of the terrain suggests a better path forward. Specifically, a more realistic appraisal of both globalization and regulation suggests a path to greater prosperity that involves more market integration as well as limited and targeted market regulation.” – Ghemawat, World 3.0 71% Light Bulbs “International integration in commodity, capital and labour markets” – Bordo et all.
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Key Drivers Of Globalisation
Yips model provides a detailed understanding about the drivers of globalization. The main purpose of using Yips model is to evaluate the extent of globalization available in the industry from low to high. YIPS-GLOBALIZATION-DRIVERS 1. 25 May 09 International Business - Yip's Globalisation Drivers 2. Yip’s Globalisation Drivers Team 6 Sachin Arun KA Balaji Swapnil Arobinda.
Yips Drivers Of Globalisation
.Table of Contents Globalization 2 Causes and effects of Globalization 3 Globalization drivers 6 Conclusion 9 References 9 GLOBALIZATION DRIVERS Globalization According to Czinkota, M. Ronkainen, I. (2005), Globalization reflects a business orientation based on the belief that the world is becoming more homogeneous and that distinctions between national markets are not only fading but, for some products, will eventually disappear. The tendency of investment funds and businesses to move beyond domestic and national markets to other markets around the globe, thereby increasing the interconnectedness of different markets. Globalization has had the effect of markedly increasing not only international trade, but also cultural exchange The advantages and disadvantages of globalization have been heavily scrutinized and debated in recent years. Proponents of globalization say that it helps developing nations 'catch up' to industrialized nations much faster through increased employment and technological advances. Critics of globalization say that it weakens national sovereignty and allows rich nations to ship domestic jobs overseas where labour is much cheaper.